There was a time when a company’s brand meant everything. The founders and employees were simply a byproduct of that brand. But with the explosion of social media over the past decade, real-time networking has brought personal brands to the forefront. To achieve personal brand success, it should
How To Master Your Brand’s Instagram Stories
We’re all still learning about Instagram Stories and how to master the art of engaging our audience with them. That said, I have personally seen the impact of Instagram Stories – and it is massive. For example, I have seen more views on Stories than regular Instagram timeline posts, and a large
How Do You Keep Your Passion From Controlling You?
It is all too easy for our newly discovered passions to consume us. You want to be involved with it all the time. You want to buy all the fancy new gadgets you never knew existed. You want to talk about it all the time. The key here is not let your passion control you. Set time limits. If you
North Carolina’s Blue Ridge Mountain Area
With breathtaking mountains, valleys, forests, rivers, and streams, it’s not surprising that the Blue Ridge Mountains attract nature lovers from around the globe. For North Carolinians, the mountain range offers much more than natural beauty. Officially recognized by Congress, North Carolina’s Blue
5 Ways You Can Improve Your Content Marketing To Capture Your Audience’s Attention
With so much content produced on a daily basis, from all types of sources, your audience has quite a challenge sifting through it all to get to the good stuff. They want relevant content that helps them with a problem, makes life easier or just simply entertains with a positive, motivational boost.
How To Get To Know Your Ideal Customers Better
It’s all too tempting to produce content we enjoy creating and neglect the needs of our ideal customers (i.e. target audience). From the automotive industry to leisure and tourism, there’s a need for all brands and businesses to break free from their comfort zone in a bid to better