In our rapidly evolving business world, it has become increasingly difficult for startups to differentiate from the competition. While online marketing and social media have made it easier to reach consumers through various channels, daily they are constantly bombarded with all sorts of marketing
Launching a start-up is no small task. Getting those early customers and revenue, adding the necessary contractor or employee and the additional supplier, as revenue incrementally ramps. But how do you really get your young company ready for sustained growth, that is growth that is both dramatic and
The goal of every startup is to grow as big as possible as quickly as possible. Although there are a variety of methods for driving fast growth, some of the most successful startups across the globe have leveraged the power of growth hacking. Such startups include Dropbox, Craigslist, Quora, Airbnb,
While large companies have the luxury of being able to dedicate entire teams to their social media marketing campaigns, startups simply do not have that option. Oftentimes, it may feel as though you are running a one-man or one-woman show, leaving you to wonder how you will ever find time to do
As you have already learned (or will shortly), no matter how good your product, it won't sell itself. But, who knows it better than you? Who is more passionate about it? Unfortunately, that's both a positive and a negative. You know it too well, especially from a feature/function standpoint. But you
Entrepreneurs all have at least one thing in common: they see potential. Potential excites them, motivates them and drives them. The idea of potential propels them forward and compels them to commit time and resources into their start-up business ventures because they have the hope of seeing that
The transition from your startup to a successful business is an extremely exciting phase. One that entrepreneurs welcome with open arms. As your customer base grows and your bottom line goes from strength to strength, it’s easy to feel like the hard work of those early days is behind you.
Millions of new entrepreneurs start businesses every year. Among those that open their doors, confidence remains one of the most important assets an entrepreneur can develop and sustain. Undeniably, I’d wager that confident entrepreneurs, more often than not, move forward in business with more